Understand a market
Talk to operators and industry experts who have firsthand experience with the market, company, or problem you’re researching.
Find an industry expert →Expert interviews without the usual network headaches
Tell us who you need to speak with and what you need to learn. We’ll build and calibrate the target profile with you, then use direct outreach to find and qualify people who match it.
No annual contract. No minimum spend. Credits never expire.

What clients value
Clients come to us for qualified people, clear pricing, and less administrative work. Names and company information are anonymized to protect confidentiality.
“Micro Insights streamlined our market research process. The quality of experts and the simplified billing saved us weeks of procurement hassle.”
“Outstanding service. We needed pharmaceutical experts quickly, and they delivered vetted professionals within 24 hours. The one-invoice model is brilliant.”
What we help with
Tell us what you need to learn. We’ll recruit and verify the right people to talk to.
Talk to operators and industry experts who have firsthand experience with the market, company, or problem you’re researching.
Find an industry expert →Talk to potential buyers before you spend more time and money on engineering, design, or go-to-market.
Talk to potential buyers →Test your offer with potential buyers and learn how to turn research interviews into sales opportunities without disguising sales as research.
Test your offer →How it works
Once we agree on the criteria and pricing, we handle the outreach, qualification, scheduling, and payment.
Tell us what you’re trying to learn and who you think you need to speak with. We’ll turn that into clear sourcing criteria.
Review representative examples and tell us what looks right or wrong. We’ll refine the profile together before outreach begins.
We recruit through direct outreach, confirm that each expert matches the agreed criteria, and move quickly to schedule the conversation.
Why Micro Insights
We built the service around the parts of expert research that clients actually want to control.
Every outreach campaign starts with your exact question and the experience you need, not a generic roster.
We build the target profile together and refine it using your feedback before outreach begins.
Half of what you pay goes to the expert. Half goes to Micro Insights. You know where the money goes.
If a conversation is genuinely not useful, we recruit a replacement expert at no additional charge.
No annual contract. No minimum spend. Start with one project, and use purchased credits when you are ready.
We handle recruiting, verification, scheduling, and expert payment. You focus on the conversation.
The no-wasted-calls guarantee
We qualify every expert against the sourcing criteria we agreed on together. If our qualification misses the mark, you do not pay for an unhelpful conversation.
If the expert doesn’t match the criteria we agreed on, can’t speak knowledgeably about the topic, or the conversation ends within the first 15 minutes because they can’t help, the call doesn’t count. We’ll restore your credit or replace the expert at no charge. A qualified expert’s negative or unexpected opinion still counts.Recruited for your project
We do not pull names from a generic marketplace. We build the outreach campaign around the role, experience, industry, and perspective you need.
Tell us who you need →Need a highly specialized profile? We will tell you upfront what we think we can reach.
Simple, transparent pricing
Set the expert offer together We recommend what to offer based on the target profile and recruiting difficulty. We agree on it with you before outreach begins.
Know what each call costs We confirm your per-call price up front, so a qualified expert can be booked without waiting for another approval.
No annual contract or minimum Start with one focused question or project. There is no long-term commitment.
Credits never expire Purchase credits for the project you approve and use them when you are ready.
Start with what you need to learn
Tell us what you’re trying to learn and who you think you need to reach. We’ll help build the target profile, recommend what to offer, and explain what each call will cost.
Profile built together We agree on the target before outreach begins.
Direct outreach Recruiting is built around your exact question.
No lock-in No annual contract and no minimum spend.
We recruit specifically for your project instead of pulling names from a standing marketplace. Our direct outreach is built around the role, experience, industry, geography, and perspective you need.
We verify each person's identity, current or previous role, relevant experience, and fit with the sourcing criteria we agreed on. We use a screening call and, when needed, a questionnaire before scheduling the conversation.
We recommend what to offer based on the target profile and recruiting difficulty. We agree on the expert offer and your per-call price before outreach begins. Half of what you pay goes to the expert and half goes to Micro Insights.
If the expert doesn't match the criteria we agreed on, can't speak knowledgeably about the topic, or the conversation ends within the first 15 minutes because they can't help, the call doesn't count. We'll restore your credit or replace the expert at no charge. A qualified expert's negative or unexpected opinion still counts.
No. You can start with one focused question or project. There is no annual contract and no minimum spend, and purchased credits never expire.
Yes. Direct outreach lets us recruit around a narrow combination of role, experience, market, and geography. If we do not think we can reach the right people, we will tell you upfront.
We follow industry-standard security practices to protect your information. Your research objectives, company information, and interview content remain confidential, and we can accommodate additional confidentiality requirements when needed.
Micro Insights coordinates scheduling and pays experts directly. Once someone meets the agreed criteria, we move quickly to book the conversation. You do not have to manage individual invoices or payment logistics.